Closing date: Friday 20th October 2023
Closing Date for Applicants:
Friday 20th October 2023
Minimum of 3 years of proven digital marketing and social media experience
An understanding and passion for equestrian sport and the countryside
Experience in using the following programmes: Canva, Photoshop, Mailchimp
An understanding of analytical tools (Google Analytics, Facebook Analytics, Instagram Insights) and how these should inform content strategy
A positive and proactive team player, eager to work within a team yet be able to work independently and use your initiative
Excellent grammar, spelling and fact checking skills
Able to work under pressure and have the ability to forward plan to meet deadlines and work with multiple clients
Confident and accurate with emails and verbal communication with media colleagues and clients
Great relationship building skills and enjoys meeting new people, collaborating with team members, clients and contacts
Desirable experience in planning paid media social media campaigns, Word Press website management, influencer management, SEO
Strong organisation skills and happy to plan ahead and support on client activity and look to lead on client accounts.
Ability to build or further establish a professional profile within relevant industry sectors via networking, social media presence and event attendance.
Skilled in identifying opportunities for clients to meet their communications objectives.
An analytical mindset to identify areas of success and improvement.
Create and coordinate digital and social content strategies to support the client’s marketing objectives using a range of social media platforms to include Facebook, Instagram, TikTok and LinkedIn
Managing social media activity – including posting, scheduling and community management, reporting customer responses to the relevant contact
Keeping informed of the latest news and practices in social media and digital marketing, as well as trends in the equine and country sphere
Reviewing and analysing the performance of campaigns on both social and digital media and recommending a strategy from the results
Website updates and blog writing
General marketing and PR administration
Collaborating, briefing and liaising with photographers, videographers, designers and copywriters for projects
Attend events where JBP manages the media centres and work with the team to create event content
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