Marketing & Events Executive

Hours: Full-time (flexibility required around events)
Location: On-site (see note at the bottom)
Salary: Circa £26,000 – £30,000 DOE

About HorseHage & Mollichaff

HorseHage and Mollichaff are two established and trusted brands within the UK equestrian feed market. For over 30 years, our products have supported the health, performance, and wellbeing of horses nationwide.

Both brands are sold exclusively through a nationwide network of independent equestrian retailers and feed merchants. As a result, marketing plays a vital role in building consumer awareness, driving demand, and supporting retailer sell-through.

With a strong heritage and loyal customer base, we continue to invest in brand development, education, and engagement across the equestrian community. We are now looking to strengthen our marketing function to support the continued growth of both brands.

Role Overview

This is a varied, hands-on role supporting day-to-day marketing delivery across digital channels, content creation, retailer support materials, sponsorships, and events.

You will play a key part in ensuring that both HorseHage and Mollichaff remain highly visible and relevant to horse owners – both online and on the ground at shows and equestrian events. The role requires someone organised, practical, and enthusiastic about the equestrian industry.

Key Responsibilities

Digital Marketing

• Manage social media channels, including organic posting, community engagement, and audience interaction

• Support paid digital advertising campaigns across platforms such as Meta and Google

• Update and maintain website content, ensuring product information, stockist details, and seasonal messaging are accurate and engaging

• Support ongoing SEO improvements, including blog content creation and keyword optimisation

• Plan, build, and schedule email marketing campaigns to consumer and trade audiences

• Assist in developing video, photography, and short-form content suitable for digital platforms

• Monitor performance metrics and provide regular reporting, highlighting opportunities to improve engagement and reach

Events & Sponsorship

• Support the planning and execution of trade stands at equestrian events, shows, and sponsorship activities

• Assist with logistics including stock, stand materials, POS, and promotional items

• Represent the brand professionally at selected events when required (including occasional weekends)

• Coordinate rider sponsorship communications and assist in managing brand ambassadors

Retailer & Trade Support

• Help produce point-of-sale materials, posters, leaflets, and in-store promotional assets for retailers

• Assist in delivering seasonal campaigns that retailers can activate in-store

• Support retailer communications, including emails, newsletters, and product updates

• Ensure brand consistency across all retailer-facing materials

Seasonal Campaign Support

• Assist in planning and delivering seasonal campaigns aligned to peak buying or seasonal periods
• Coordinate with external designers, printers, and media partners where required
• Support photography and video shoots

Analytics & Reporting

• Track performance across social media, email campaigns, paid ads, and website analytics
• Provide clear reporting and insights to help improve campaign effectiveness

Skills & Experience

Essential

• Previous experience in a marketing, digital marketing, or content-focused role

• Strong understanding of social media platforms and content creation

• Excellent written communication and copywriting skills

• Highly organised with the ability to manage multiple projects and deadlines

• Comfortable using website CMS platforms, email marketing systems, and analytics tools

• Willingness to attend equestrian events (including occasional weekends)

Desirable

• Knowledge of the equestrian industry or genuine interest in horses

• Experience supporting event delivery or brand activations

• Basic understanding of paid media campaigns

• Photography or video editing skills

Personal Attributes

• Practical and hands-on approach

• Enthusiastic, proactive, and willing to get stuck in

• Strong attention to detail

• Comfortable working in a small team environment

• Passionate about delivering high-quality brand experiences

Benefits

• 22 days annual leave plus bank holidays

• Company pension scheme

• Flexible working arrangements where possible

• Time off in lieu for weekend event work

• Company pool vehicles available for work-related travel

• Staff discount on HorseHage and Mollichaff products

• Ongoing training and professional development opportunities

• Opportunity to attend and work at leading UK equestrian events

Location

This is an on-site role requiring regular presence for planning, content development, and event coordination. Candidates should ideally be located within reasonable commuting distance (approximately one hour) of one of our production partners:

• Mark Westaway & Son – Paignton, Devon
• Fox Feeds Ltd – Little Hadham, Hertfordshire
• Friendship Estates Ltd – Stubbs Walden, Doncaster

We recognise that flexibility may be required for the right candidate.